Priority Protection
Priority Protection provides a selection of cover options to cater for a broad range of insurance needs.
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{{label}}23 March 2020
In these ever increasingly uncertain times, now more than ever we need to ensure that we are taking care of our own health and the health of those around us. With this in mind, we are very pleased to announce the launch of our new private health insurance offering, AIA Health Insurance. This launch is another important step forward in delivering our customer-led life, health and wellbeing proposition and bringing to life our purpose of Making a Difference in people’s lives and our dream of championing Australia and New Zealand to be the healthiest nations in the world.
Our health journey started two years ago with the launch of myOwn in partnership with GMHBA and Discovery. Now AIA Health Insurance with AIA Vitality marks an exciting milestone in the short history of our health insurance business and enables us to pursue a more integrated brand vision and experience.
The launch of AIA Health Insurance brings with it the introduction of a new suite of health insurance products including, seven Hospital products and four Extras products in addition to some exciting benefits for eligible members. These are now available to clients on a referral basis. For example:
Additionally, our refreshed company website aia.com.au is now live. The site has undergone an extensive refresh and redesign, bringing together our Life, Health and Wellbeing propositions in one place. It is a fantastic evolution which has been designed to have a customer-centric focus, providing an easy-to-navigate path to the information they seek, whether that is to learn more about who we are and what we offer, to seek a quote or to make a claim.
myOwn will remain as a servicing brand and we will continue to support the 32,000 existing myOwn members to the high standards they currently enjoy. The current myOwn product range is closed to new business.
This is a truly exciting time for us as, through AIA Health Insurance with AIA Vitality, we seek to build on our partnerships with Advisers, to further our purpose of Making a Difference in people’s lives and bringing to life our dream of championing Australia and New Zealand to be the healthiest and best protected nations in the world.
If you have any further questions about the new AIA Health Insurance products, please don’t hesitate to contact your Client Development Manager/Associate.
Take care,
Damien Mu